PHENOM ELITE DEBUTS EXCLUSIVE GLOVE DESIGNS AT SCHEELS LOCATIONS NATIONWIDE

June 24, 2024 – National – Phenom Elite, a leading manufacturer of high-quality football gloves, is elated to announce its recent collaboration with the prominent sporting goods retailer, SCHEELS. This new partnership marks a significant milestone for Phenom, with select SCHEELS stores across the nation placing orders for their much-acclaimed gloves.

Fans of both the brand and the retailer can now get their hands on (and in) four unique and popular glove designs: The Joker, Scooby-Doo: Mystery Machine, Scooby-Doo: Unmasked, and Rick & Morty. The Warner Bros. officially licensed designs represent a fusion of art, culture, and the exceptional craftsmanship that Phenom is celebrated for.

“We’re incredibly excited about this new venture with SCHEELS,” comments Nathan Dorton, CEO of Phenom. "At Phenom, our goal is to disrupt the conventional sporting goods market by offering athletes products that fuse functionality with style and self-expression. Partnering with SCHEELS allows us to reach an even broader audience, sharing our passion and innovative spirit with more athletes."

The select SCHEELS locations that will feature these sought-after glove designs are:

• Meridian, ID
• Eden Prairie, MN
• Des Moines, IA
• Sioux Falls, SD
• The Colony, TX
• Chandler, AZ
• Fargo, ND
• Omaha, NE

Athletes and enthusiasts in these locations are encouraged to visit their local SCHEELS stores to experience firsthand the quality and design prowess of Phenom gloves. Gloves available in store now. 

About SCHEELS: 

SCHEELS is an American privately held, employee-owned and operated sporting goods and entertainment chain headquartered in Fargo, North Dakota. SCHEELS operates thirty-three store locations in fifteen U.S. states. Its slogan is "Gear. Passion. Sports."

About Phenom: 

In 2013, Nathan Dorton, CEO and Founder, began his journey by analyzing the gloves used by his college football team during his time as a walk-on wide receiver at Appalachian State University. Today, Phenom has evolved into more than just a manufacturer; it stands as a premier online retailer, truly living up to its elite title. Its collaborations span from NFL Hall of Famer Randy Moss to prestigious licensing deals with Activision for Call of Duty, SEGA's Sonic the Hedgehog, Kraft Foods' Kool-Aid, and even Warner Media's DC Comics. From a modest $65 loan from his father, Nathan has grown Phenom Elite into a powerhouse operation, overseeing everything from initial designs to on-field execution. On the national forefront, Phenom consistently delivers top-notch gloves, footwear, casual and performance wear, team uniforms, accessories, and protective gear to athletes and teams across all levels of play.